WOVEN: June 2012

Ukriainan born Masha Reva's latest collection
"Merging" has me head over heels in love. Her most recent collection oozes pattern and is most successful in combining fashion/nature into wearable form that creates a harmony like no other. Constantly being stimulated by technology it is difficult to create a balance of nature and the digital world. I myself spend a good amount of time feeding my eyes with digital form instead of the elements of the land.

“Becoming a part of virtual reality, a computer data, we merge within the boundless informational field that is internet. The situation within the visual stream we deal with every day — from one point it is related to the layering of information within our mind, from the other, it has a certain connection with print”
-Masha Reva

"...nature is of the most importance if we are to succeed in this matrix. Our connection to it, and our daily devotion and recognition of it is imperative to our sanity and to the earths health, we need to balance the energy if we intend to integrate it with right intention."
-MICHELE LLANOS (via: trendland)

"MERGING

Today a human is surrounded by huge amount of information, while social networks and blogs bring us an opportunity to create a superficial representation of ourselves in the web. Becoming a part of virtual reality, a computer data, we merge within the boundless informational field that is internet.

Indeed, I find it very interesting — the situation within the visual stream we deal with every day — from one point it is related to the layering of information within our mind, from the other, it has a certain connection with print. The principles laid within are over-information, adoptation and merging in the mass of images today.

I am focused on study of a personality being transformed in the process of developing various social connections and communication. On the other hand, I look on a human element that is certailny a part of a nature. This confrontation between natural and artificial, in my opinion, is an interesting theme to analyse."

via: http://www.mashareva.com/

photographs by http://synchrodogs.com/

This capsule collection was made for concept store Atelier 1 , based in Kiev. The main idea is a move, from human body to layers of cloth, moves by their own pieces from collection are giving a freedom of choise for consumer.

fashion illustration

Graduation Collection 2010

for more photos/inspiration

http://www.mashareva.com/

It's clearly obvious I have an obsession and deep love for ROMANCE WAS BORN. When and where can I buy this entire collection because I am head over heels in love!!?? Their pre-fall collection contains digital prints by artist Stephen Bush, known for his landscape paintings in psychedelic abstract colors often with elements of the absurd. Not only does the this line scream psychedelia but with the inspiration steming from Willy Wonka and the Chocolate Factory which is, hands down a favorite of mine, I just can't get enough. Who doesn't like bright colors, candy, hypnotizing images and creepy creatures.

Dive in and enjoy a sweet treat.